Archive for February, 2010

Web standards

Monday, February 22nd, 2010

I read in many places from the web, the question: “why is the w3c validation so important?”. In my opinion, it’s important to make a hight quality website, not just a website.

We use the doctype for xHTML 1.0 [strict or Transitional]
<!DOCTYPE html PUBLIC “-//W3C//DTD XHTML 1.0 Strict//EN”
“http://www.w3.org/TR/xhtml1/DTD/xhtml1-strict.dtd”>

OR
<!DOCTYPE html PUBLIC “-//W3C//DTD XHTML 1.0 Transitional//EN”
“http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd”>

So, why is this so important:

1. A quality code is easily interpreted by any browser so you will avoid problems in different browsers.
2. You can see the website even using a mobile phone with no problems.
3. A better search engine optimisation. Crawlers will get the content with no problems.
…And many others.

How to check the website validation?
Simple, just go to validator.w3.org and enter your URL.

Best regards,
Wizart Studios team – design, web development & marketing

Wizart SEO news

Wednesday, February 17th, 2010

We like to make web pages but we also like to make them friendly for Search Engines. This will make clients happier and websites more popular. In present you can get a lot of tutorials and tips about SEO but the real optimisation is more complicated than that.

First, to make an optimisation, you have to study the market, to analyse the requested keywords and to make some tests. Optimisation needs time and you have to check how keywords are evolving and what people are searching (or imagine what should they search) to get your website as a result. Again, this needs a lot of time.

Second, you have to search the best promotion way and to make it on the exact target. Don’t add a banner about shoes on a software site, because even the site will get millions of visitors they will not be interested in your business… they will need software and the probability to click the banner is very small.

The in-page optimisation is very important, because it’s about how hard can the crawler get your site content and what content is “important” and “relevant” for searches. You have to add headings and to mark simple text as ’special’ through different tags. The layout structure is also very important… less code and as qualitatively as you can. We like to validate web pages because this is the best standard.

Best regards,
Wizart Studios team – design, web development & marketing

PHP 5 – new suff

Monday, February 1st, 2010

The PHP manual is a great book but you must read careful to understand the important stuff. After my first look on the PHP5 manual, I got my attention on the “what’s new” section. So, what’s really useful from those new things.

1. interface Display { function display(); }
class Circle implements Display {
function display() { print “Displaying circle\n”; }
}

2. class MyClass { const SUCCESS = “Success”; }
print MyClass::SUCCESS;

3. function expectsMyClass(MyClass $obj) { /* code */ }

4. $obj = new MyIteratorImplementation();
foreach ( $obj as $value ) { print “$value”; }

5. foreach ($array as &$value) {
if ($value === “NULL”) { $value = NULL; }
}

…And many others.
Anyway, I concluded that reading is very useful.

Best regards,
Wizart Studios team – design, web development & marketing